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Internet Retailing Commentary: Amazon in prime position to seize more than the day

Amazon Prime Day kicks off in a few short hours and it promises to be the usual manic period of selling and mayhem. Retailers, brands and Amazon itself are all hoping for it to be bigger and better than ever – and it looks set to be so.

 

In this recent Internet Retailing article, our CEO, Tom Caporaso, discusses what Amazon should focus on next to sustain and grow its loyal customer base before other retailers win them over with competing deals.

 

Innovating loyalty since 2001, ebbo™ is an all-in-one loyalty company. Our comprehensive loyalty ecosystem combines technology and data-driven strategy with a full-service approach for a unique, result-driven program that connects and engages customers at scale, and delivers value at the moments that matter most.  

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