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Internet Retailer Byline: KPIs flattening? It might be time to reevaluate your loyalty efforts

When metrics like repurchase rates, time-on-site, email opens and clicks begin to flatten, it’s a telltale sign that your loyalty program may need an overhaul.

In this recent Internet Retailer article, our CEO, Tom Caporaso, shares how brands can use their current resources to shape a successful, long-term loyalty program.

Check out the full article here.

Innovating loyalty since 2001, ebbo™ is an all-in-one loyalty company. Our comprehensive loyalty ecosystem combines technology and data-driven strategy with a full-service approach for a unique, result-driven program that connects and engages customers at scale, and delivers value at the moments that matter most.