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Glossy Quote – Sephora updates loyalty program, spotlighting cash rewards

When Sephora updated its Beauty Insider loyalty program to offer cash rewards last week, it joined other beauty retailers like Ulta and Dermstore in providing monetary incentives to customers.

In this recent Glossy article, our CEO Tom Caporaso talks about cash rewards as a strategy that provides consumers the instant gratification they are interested in.

Check out the full article here.

Innovating loyalty since 2001, ebbo™ is an all-in-one loyalty company. Our comprehensive loyalty ecosystem combines technology and data-driven strategy with a full-service approach for a unique, result-driven program that connects and engages customers at scale, and delivers value at the moments that matter most.