/ /

Digital Commerce 360 Mention: More than 73% of consumers will shop on Amazon during Prime Day

More than a quarter of shoppers, at 26.7%, expect to make a purchase during Amazon.com Inc.’s Prime Day sales event. Plus, 46.4% of consumers say they expect to browse on Amazon.com and maybe purchase, according to a survey of 416 U.S. consumers fielded Oct. 6 by research firm Coresight Research.

In this recent Digital Commerce 360 article, April Berthene highlights key findings from our Prime Day 2020 Data Study.

Check out the full article here.

Innovating loyalty since 2001, ebbo™ is an all-in-one loyalty company. Our comprehensive loyalty ecosystem combines technology and data-driven strategy with a full-service approach for a unique, result-driven program that connects and engages customers at scale, and delivers value at the moments that matter most.